Riders for Health on the Front Page of The Times – UKDecember 6, 2012 by Sally Farhat Kassab
Riders for Health is one of the only charities The Times has supported twice in its annual holiday appeal, and it was just featured prominently in the British newspaper. An excerpt:
“If motorcycle maintenance is an art, then Riders For Health are the masters. It is one of many reasons why The Times is asking readers to support them, as part of this year’s Christmas appeal. Riders believe that in places such as rural Africa, better transport means … well, better everything.
When the rainy season erases dirt tracks and turns red sand to soup, sometimes, the best way – the only way – to reach the remotest communities is to hop on a Honda and roar through the bush.
So, by thrusting a motorcycle helmet into the hands of public health workers such as 27-year-old Mambwe — after all the necessary training, of course — they are determined to prove that happier Yamaha engines and healthier Bridgestone tyres can lead directly to fewer preventable deaths.”